Perfume (UK: , US: ; French: parfum) is a mixture of fragrant essential oils or aroma compounds, fixatives and solvents, used to give the human body, animals, food, objects, and living-spaces an agreeable scent.
Wearing perfume has been mentioned in the Hadeeths from the Prophet (SAWA) and Ahlul Bayt (AS) as highly recommended which multiplies the reward of the Prayers seventy folds. This recommended act is for all the time and all situations. It does mean celebration as some cultures take it but it is an act of worship. It is always recommended unless your culture and your community take it as a celebrity which they don't do it in sad occasions.
Followed Islamic teachings is above following our cultures or habits.
The act of selling perfume and oils is permissible. It isn't your responsibility relating to what someone would do with the perfume.
May Allah grant you success
It is not allowed for any Muslim, being male or female, to instigate others for sinful acts.
as salam alaikum
there is no problem applying oil or perfume while fasting, it is permissible and it does not invalidate the fast.
With prayers for your success.
The general Islamic law for women applying perfume at a time where a non-mahram male would be in their presence, indoors or outdoors, is impermissible. We have numerous traditions that censure such a women, and the issue is not based on her intention of wanting to attract or not.
If the perfume is mild, and does not have that strength that others will notice, or be drawn to, then it will be permissible.
And Allah knows best.
The Prophet Muhammad (SAWA) used to give lot of importance to perfumes and made perfume as one of the most favorite things in life.
He used to spend on perfumes more than his spending on food.
He used to say that there is no Israaf ( sinful over spending) in spending on perfume.
We have in the narrations that he used to use different type of perfumes including Misk (Musk), roses (Red roses and White roses), Zafaran, Yaas etc.
It is highly recommended to use perfumes everyday and specially when we pray Salah as the reward of Salah with perfume is seventy times more than with out perfume.
The alcohol contained in perfumes is synthetic alcohol and is not Najis. Hence Prayers with that perfume are allowed.